Verma, R. K., and N. Kumari. “Generative AI As a Tool for Enhancing Customer Relationship Management Automation and Personalization Techniques”. International Journal of Responsible Artificial Intelligence, vol. 13, no. 9, Sept. 2023, pp. 1-8, http://neuralslate.com/index.php/Journal-of-Responsible-AI/article/view/66.